The Havana International Fair (FIHAV) is the largest annual multi-sector trade fair in Cuba, and will be taking place from October 30th to November 3rd, 2016 in the ExpoCuba fairground located on the outskirts of Havana.
The 34th edition of FIHAV took place last year in November in an area of over 20 000 square meters distributed in 25 separate pavilions in the ExpoCuba fairground. It welcomed almost 1000 companies from 70 countries, Casa Finlandesa being one of them.
Five Good Reasons Why You Should Consider Attending “FIHAV 2017" 30.10-3.11.
1. Effective publicity
Participating as an exhibitor in the Finland Booth - together with the Embassy of Finland in Cuba - is viewed favorably by Cuban decision-makers and will improve the reputation of your company in Cuba. This provides an edge over competitors who do not participate.
2. A proven entry strategy (for experienced exporters who are new to the Cuban market)
Cuban buyers use FIHAV as part of their pre-selection process.
3. Growth potential
Established companies in Cuba know the importance of maintaining visibility and regular contact with their network of customers. Participating at FIHAV re-affirms loyalty and continued interest in the Cuban market, thereby strengthening existing contacts and establishing new ones.
4. Market potential
Cuba is a country with immense market potential, but competition is rising quickly. Participation to FIHAV allows organisations to get their foot in the door and start developing key relationships with Cuban buyers.
Results for each company will vary, but the majority of participants can expect to finalize a sales contract over the medium-term
For more information how to participate, please read the below attachment,
or contact: hanna.sarkeala (at) casafinlandesa.fi / +358 45 78 76 76 05
Read our latest Newsletter with information on FIHAV2017